Why you need Sober Up

The metabolization of alcohol is a multi-step process that transforms alcohol into metabolites. Alcohol is transformed into Acetaldehyde which is approximately 30 times more toxic than alcohol. While the liver quickly converts the alcohol you drink into acetaldehyde, it is much slower at converting the acetaldehyde into acetic acid (which is easily broken down into carbon dioxide and water) Acetaldehyde is the major cause of hangovers and alcohol related disorders. The single greatest factor in a person's susceptibility to alcohol damage is their enzymatic ability or inability to detoxify acetaldehyde. The longer acetaldehyde remains in the body, the worse the hangover and greater the damage. The detoxification of acetaldehyde causes your body to become stripped of vital nutrients used in the metabolization of alcohol. This process dehydratesthe brain and body. When the brain becomes dehydrated, its outer covering (dura matter) temporarily shrinks and cause the painful sensation of a headache. For a hangover breakthrough to work, it must ignite the body's natural alcohol detoxification abilities.

Repeated alcohol induced dehydration of your brain leads to irrevocable damage. The nutrients repeatedly released from the brain to metabolize the alcohol are extremely important to the normal functioning of the nervous system. These nutrients are necessary for the synthesis of acetylcholine, a neurotransmitter which affects memory and cognition. Memory loss, extreme apathy, loss of cognition and dementia are just a few of the symptoms caused by repeated dehydration of your brain and reduced levels of acetylcholine production. According to new scientific studies,
sustained alcohol use can lead to severely debilitating neurological disorders such as
Wernicke's Encephalopathy and Korsakoff's Syndrome.

Sober Up with RYVOX-9 aids the body in its detoxification process by rapidly replenishing the nutrients needed to metabolize alcohol and its toxic metabolites.